ON JANUARY 25, 5G IS LAUNCHED IN LVIV

KATERYNA SHOVKOPLIAS
25.01.2026 - 22.02.2026

With the second phase of the internet’s development (Web 2.0), humanity gained new ways to create content — and a new need to consume it. Instagram became a space of endless quotation. Its feed is a field of borrowings and fragments from different cultures, with no single center. Most of these images are universalized and easily recognizable, not because we encounter those exact images, but because we have seen thousands like them.

Online self-presentation has turned into a collage of identical Westernized elements: trends, memes, plots, bodies, and moods. The artist transfers these elements into a slow, material, three-dimensional space, creating a new form for content that is usually consumed with a swipe at breakneck speed.

Brain rot was named the word of 2024. In 2025, artificial intelligence learned to generate dancing cats. Now Lviv has launched a 5G network. Don’t forget your tinfoil hat.